Latest about Opinons
Why Broadcasters are Moving Storage into the Cloud
By Sam Peterson published
From a business standpoint, the cloud creates significant cost efficiencies while creating new opportunities to enhance content and expand a broadcaster’s offering to the end user.
Seer, Sage, Soothsayer Looks At 2023
By Phil Kurz published
It’s time now for a visit from that famous mystic from the Midwest
Learning About ATSC 3.0—On the Web or On the Bench
By Doug Lung published
Valuable resources to get you started on your NextGen TV journey
A Brief History of the Cloud
By Karl Paulsen published
The concept of ‘cloud computing’ originated in the 1950s
Broadcasting in 2023: Re-defined Workflows and Business Models
By Contributor published
A combination of emerging technologies, increasing budget pressures, and exploding content demand will continue to re-define the meaning of “broadcasting.”
Have Viewers Really Opted-In to the CTV Economy?
By David Tice published
Low awareness of viewing tracking may be a ticking bomb for CTV
Better Viewing Experiences Make 24/7 News a TV Format Superpower
By Brian Ring published
Competition for viewers’ attention is fiercer than ever, and the need for live talent and breaking-news coverage is critical.
Minimizing the Environmental Impact of Broadcast and Streaming Technology
By Erik Reinhard published
New technological advances are helping to make sustainability within the broadcasting industry and productions media more achievable
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