Latest about streaming
Prime Video Inks Pickleball Deal
By George Winslow published
Will stream four Professional Pickleball Association events per year under the multiyear deal
Study: Top CTV Genres for Asian-Americans Are Lifestyle, Foreign Programming and Gaming
By George Winslow published
New App Science's infographic highlights the streaming habits of Asian Americans and Native Hawaiian/Pacific Islander
AMC Networks Plans October Launch of Ad-Supported AMC+
By George Winslow published
Streaming subs declined from 11.8M in Q4 2022 to 11.5M in Q1 2023
The Importance of Measuring Short-Form Video Quality of Experience
By Mathieu Planche published
Accurately measuring short-form video QoE is key to delivering a strong viewer experience and building a user base
IAB: 2022 U.S. Digital Video Ad Spend to Hit $55.2B in 2023
By George Winslow published
Digital video advertising is growing twice as fast as the overall digital media ad spend
Roku Active Accounts Near 72M in Q1 2023
By George Winslow published
Roku beat Wall Street estimates as users streamed 25.1B hours of content since the start of 2023
NAB Show: FAST Mavens Talk Saturation, Monetization and Content Migration
By Daniel Frankel published
Panelists: Streaming’s quickest-growing segment is headed to an inflection point
Samba TV Partners with Epsilon to Enhance TV Viewership Capabilities
By George Winslow published
Integrating Samba TV's linear TV and OTT data into Epsilon will provide Epsilon clients with better measurement and insights
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